When preparing your application for National Scenic Byways Program (NSBP) funds, it is important to keep in mind that the best applications will simply and succinctly:
These examples should be used in conjunction with the NSBP Grant Information. In particular, you are encouraged to familiarize yourself with both the Principles and Practices for the Marketing Program Category of Eligible Project Activities and the Administrative Criteria used in the consideration of projects for funding under the National Scenic Byways Program.
Other useful information in preparing your grant application can be found in the Grants section.
The NSBP is a discretionary program and funding is awarded at the discretion of the Secretary of Transportation based on the merit of the project advanced and the availability of funding. Modeling your application based on the examples provided is not a guarantee of funding.
The following are both good and less successful examples of various sections of the NSBP grant application submitted under the Marketing Plan eligibility category.