The World Trade Bridge has brought Laredo into a new day. Its highly efficient electronic toll system, coupled with a very effective program of collaboration with federal agencies has made it the number one commercial crossing on the U.S.-Mexico border. But even more significant has been its impact on everyday life in the city of Laredo. The opening of the bridge breathed new life into Laredo's tourism and retail industries as it returned Laredo's downtown bridges to regular traffic use. Shoppers, school children, visitors, and commuters, all are able to make use of these bridges without the worry of the congestion that was brought about by intermixing with commercial traffic, i.e., tractor trailers. The downtown sector of the city, which had lost some of its appeal to Mexican shoppers that had to contend with commercial crossings, is now once again beginning to recover some of its traditional charm.

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