Nov/Dec 1998
Vol. 62· No. 3

TEA-21 Supports FHWA's Strategic Goals

by Kenneth R. Wykle

Private industry is sold on marketing. For businesses such as agriculture that have been around for millennia to more contemporary ones like pharmaceuticals and electronics, the marketing function plays a vital role.

The State of Research

by Robert J. Betsold

The Transportation Equity Act for the 21st Century (TEA-21) embodies President Clinton's and Secretary of Transportation Rodney E. Slater's vision of an integrated transportation system that can ensure America's prosperity and quality of life into the new century.

Marketing: Helping to Develop the Transportation System for the 21st Century

by John I. Cagle

Private industry is sold on marketing. For businesses such as agriculture that have been around for millennia to more contemporary ones like pharmaceuticals and electronics, the marketing function plays a vital role.

The Seven Habits of Highly Effective Marketers

by Stephen W. McDaniel

With the publication of Marketing Highway Technology and Programs in late 1990, the Federal Highway Administration (FHWA) acknowledged that the marketing concept — understanding the needs of the market and providing products or services that satisfy those needs — has a role to play in accomplishing the mission of the agency.

We're on the Eve of Construction

by Mike Jones

Visualize the start of construction on a major public project. Men and women with shiny shovels participate in the symbolic ground-breaking. Bulldozers rumble to life.

The ITS Metropolitan Model Deployment Initiative

by Toni Wilbur

Hooray, it's celebration time. Actually four celebrations coast-to-coast, starting last June in Seattle and running through October in New York, marked the completion of a major step in achieving the goal of a national intelligent transportation infrastructure by 2005.

The Great River Road Celebrates 60 Years

by Karen Haas Smith

For most Americans, a leisurely scenic drive is a classic way to relax. Yet as our nation continuously develops, there are fewer routes that offer escape.

Laboratory Testing of the Performance of Moisture-Cured Urethanes on New Steel

by Shuang-Ling Chong and Yuan Yao

Millions of dollars are spent each year on the maintenance of painted steel bridges and the repair of old bridge coatings in this nation.

Better Load Ratings Through Nondestructive Evaluation

by Glenn Washer and Paul Fuchs

In a report to Congress in May 1997, the Federal Highway Administration (FHWA) reported that more than 182,000 bridges in the United States are recorded in the National Bridge Inventory as either structurally deficient or functionally obsolete.

Maintaining the Customer-Driven Highway

by Jim Sorenson, Ed Terry, and Dan Mathis

As the vast U.S. highway system grows older, highway agencies are shifting their focus from building new roads and highways to preserving their investment in the existing system.

Urban Freeway Renewal

by David O. Cox

Frequently, highway officials are faced with a situation like this: An old pavement on a heavily traveled route in the heart of an urban area has served its useful life - and more.