There is little question that a quality visual environment is a valuable resource. Scientific evidence has established that individuals experience significant physiological and psychological benefits from being able to view scenes of nature and other attractive sights. Moreover, when asked how much they value having access to such quality visual experiences, individuals consistently respond that it ranks as one of their highest priorities for quality of life. Evidence also shows that by undertaking initiatives to improve the appearance of their communities, local officials can not only improve citizens’ quality of life but also their communities’ potential for economic development. The state also benefits from such efforts.
Source: The Impact of Aesthetics on the Economy and Quality of Life in Virginia and Its Localities
Published: 1998
